Archive for May 2018

It is easier to find a wholesale supplier if you know exactly what products you need. If you are just starting out in e-commerce and are not sure what products (products) you want to sell, read our selection guide. If you already know what you want to sell, here are tips for finding wholesale stores.

  1. Understand the distribution channels and sales in your industry

There are many ways how a product can get from the manufacturer to the seller. Understanding the distribution channels in your industry, and knowing where you are in the supply chain, can help you find the right wholesale supplier for your retail business. With the Vitamin World – Sell to Vitamin World you.

Here is a quick list of some types of wholesalers:

Manufacturer – Some products you can buy directly from the manufacturer. This is basically what a “boutique” (shop) does – buy from small (sometimes one person) producers.

Importer / exclusive distributor – In some industries, the company may have exclusive rights to import and distribute the product in a particular country. Some of them can be sold directly to retailers, but more often they are sold to smaller local wholesalers.

Wholesale / Regional Distributor – There are usually regional wholesalers who take a large supply, break it, and sell products to local wholesalers.

  • Each product has its own unique distribution channels. Some retailers will move from quite large volumes, or importers sell directly to retailers. (That’s why it’s easier to find a wholesaler when you already know the product you are looking for.)
  • At the beginning, you will buy from smaller wholesalers at higher prices.
  • Once your volume increases, you will be able to get a better price and move up the ladder to a large wholesaler.
  1. Try to buy from the manufacturer first.

You could also start with the source. If you are selling branded goods, you should go directly to the manufacturer of the product. They can sell you the goods, depending on the requirements.If you are too small for them, or they sell only through established distribution channels, ask them for a list of distributors you can contact.By starting with the source (producer), you can either get the lowest prices or at least get a list of the most reputable distributors for the starting search. The role played by the Food and beverage distributor is quite high here.

  1. Have a productive first contact with the wholesale supplier.

Take the list of wholesale distributors that you received from the manufacturer, and start referring to everyone. What you are looking for is the minimum requirements and their wholesale prices. To get the best, to be honest, do not try to seem “more” than you are, hold on to the substance, and amicably.


Do you feel overwhelmed trying to find the strategy to grow your business? Well, stop! There is a simple and secret strategy to improve and increase your sales: just use your sales force.

If you see a drop in sales, the first thing to look at is the sales side … not your strategy . Are there enough new opportunities coming into the pipeline? The second thing to look at is the sales process. Your sales representatives, like 85% of salespeople, are likely making proposals, presentations or demonstrations too early in the process at a time when potential customers are not yet ready to make their purchase decision. The Vitamin Shoppe – Sell to Vitamin Shoppe is the best option here.

  1. Your sales managers need to focus on execution

For sale, effective execution is the cement of your company’s revenue: “it goes” or “it breaks”. Business owners often blame the low impact of their strategy on revenue growth, when in fact their strategy is good, but it is the execution that is inadequate.

Your salespeople are the engine that drives your company’s revenue: you need to make sure that they are focused on getting information from their potential customers instead of giving them information. After meeting with prospects, make sure your sales managers debrief their salespeople to ensure that all the information needed for the sales process has been gathered in the field.

  1. Keep strategic decisions at the branch level or hire a VP of sales

Hiring a sales VP is good for business, as it allows sales managers and salespeople to focus on the tactical aspect of selling instead of worrying about strategic decisions.

A good sales VP will prepare your sales organization for future changes in the market and develop strategies for competition that will grow as you grow.

A sales VP must help sales managers see problems in their blind spots. His role is also to define sales strategies, in addition to creating strategic alliances and holding the entire sales force accountable for the execution of a sales process and methodology. The smart options for the Big box broker is now here.

Delegating the VP function to your sales managers will likely have a negative impact on your company’s revenue. Indeed, sales managers who have the role and responsibilities of a sales VP tend to use strategic tools to solve field execution problems. This situation will cripple the ability to execute the sales force, in addition to increasing your corporate risks and costing a lot of money.

  1. Be uncompromising about improving your sales process

Constance, consistency, the important thing is to be constant! As CEO, you know that to sell is not enough to sit comfortably and wait for your best salespeople to do all their sales work. It is your job as CEO or VP of Sales to install a reliable, repeatable sales process that is compatible with your sales culture.

  1. Automate the sales process as much as possible

Do manual processes take too much time, to the detriment of sales activities? By using sales automation software, you will dramatically improve your sales process, while helping your team focus more on sales.

Often, before those who first decided to take up food production, the question arises: what needs to be done to sell their products legally? What documents to collect? Where can I go for this?

Today the certification center will answer all these questions, and you will understand that the design of food for sale – the procedure is not as complex as it seemed at first glance.

First of all, you should know that food, like any other product, must comply with the current regulations. It can be national standards – GOSTs, or technical regulations. To understand which standards apply to your product, you first need to familiarize yourself with the list of operating technical regulations, or even better – consult with experts of the certification center using a special service on the site or by phone. For GNC / Sell to GNC you will be able to have the best options now.

Certification or declaration?

It is worth noting that you will have to obtain a certificate for food in any case, since they all fall under the influence of certain standards. Only one product will need to receive a certificate, and to other declarations. Both documents have equal rights, but they have a number of differences in design.

As for food, most of them are subject to declaration. Get a certificate will have only for children and health food.

In addition to mandatory, each manufacturer, wishing to improve the competitiveness of their goods, can receive a certificate and voluntarily, choosing the property of products, the quality of which he wants to emphasize particularly. The voluntary certificate is based on internal GOSTs, and if it is not possible to find the required ones, the manufacturer can draw up technical specifications (TU), and on their basis receive a certificate. You may also find the Food and beverage distributor.

Certification of bottled water

Recently, many issues are caused by the certification of drinking water bottled. We hasten to assure you: there is nothing complicated in this case. Bottled water obeys the requirements of the main “food” technical regulations (on food safety), as well as technical regulations on packaging and packaging and on the labeling of food products (if water is for children, then technical regulations for children and adolescents work). That is, the water that has been poured into the container must be issued a declaration of conformity. As for specialized water (dietary, curative), a certificate of state registration is the determining document confirming its safety.
Unfortunately, the technical regulation on water, which is increasingly being discussed at the meetings of the Eurasian Economic Commission, has not been adopted so far.


This document assesses the quality of the product components at critical points, that is, for example, the freshness of eggs before they are broken into dough. Compliance with the principles today in the countries, as in the West, is fundamental for every food producer. That is, if you plan to sell products related to food products, you should also get a certificate for food products in the system.

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